08

2023

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06

Counterfeit and shoddy products pose safety hazards, and young people love beauty but also "cherish hair"


In the current era of abundant materials, the younger generation pays more attention to the beauty of hair. In order to change the shape, ironing and dyeing are common methods. Many brands have also discovered this opportunity and entered the hair dyeing industry. From a supply side perspective, the number of online hair dyeing product brands has steadily increased. However, the emergence of a large number of scalding and dyeing products has also created hidden dangers in product quality: according to the statistics of Nandu Big data Research Institute, by the end of August 2020, the State Food and Drug Administration has issued four announcements, announcing that 237 batches of counterfeit cosmetics will be stopped from being sold, of which the hair dye category has become a serious disaster area, and the proportion of unqualified products is 61.9%. The proportion of perms is 22.7%. In addition, hair dyeing products also have issues with inconsistent ingredients and labels, as well as inconsistent labels and labels.